Blooms & Wishes Project Details

Blooms and Wishes originally hired me to design and host their website—focusing on mobile usability,
custom branding, and streamlined product organization. Recently, they brought me back on for SEO work.
One month in, the results speak for themselves.

📈 What Changed (March → April 2025)

• Website clicks: 196 → 288
• Profile views: 330 → 662 (100% increase)
• Business interactions: 67 → 133 (within 30 days)
• Search visibility: Ranked high for phrases like “blooms and wishes columbia mo” and “flowers columbia mo”

🌐 Top Performing Pages

• Homepage: 248 clicks
• Product & Event Pages: Consistent growth, especially “/sallie” and “/events”
• Search queries driving traffic: “columbia mo florist” and “florist in columbia missouri”

📊 At a Glance

• 📞 +75% more calls
• 🖱️ +65% profile-to-website clicks
• 👁️ +100% increase in profile views
• 🔍 +515% increase in search volume

🧰 Tech Stack

• WordPress (custom theme)
• Structured SEO metadata & local schema
• Page speed optimization
• Responsive image compression

“I love my web designer. I love my website. I tell everyone that.”

— Owner, Blooms & Wishes